The Guitar Flies. Dreaming of Paco de Lucía / Documentary piece
‘The Guitar Flies’. Campaign presentation.
The Guitar Flies / Iberia
9 countries, 2 continents, 34,412 km. ‘The Guitar Flies. Dreaming of Paco de Lucía’ is the story of a journey between Spain and Latin America, a tour starring a unique musical instrument, ‘La Maestro’, the pinnacle of the life and work of an artist fundamental to the history of music, our immortal Paco de Lucía.
La Maestro has flown from hand to hand, from Carlinhos Brown’s to Alejandro Sanz’s, stopping off with Tomatito and Muñequitos de Matanzas, leaving behind anecdotes, nostalgia, secrets and art – lots of art.
We created the posters, graphics and documentary credits, bringing Iberia and music together. A graphic and design tribute to the 1st Tour of a musical instrument: ‘La Maestro’.
Team:
Creative Director: Jorge Martínez / Idea: Jorge Martínez, Joaquín Prior, Cristóbal Sánchez / Graphic Designer: Cristóbal Sánchez / Agency: Germinal & Brandon Love
